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BAPS Charities LAUNCHES CHARITY DRIVE FOR MALAWI'S AIDS ORPHANS


02.02.2007
London, UK

On Saturday, January 27, 2007, Andy Akinwolere of BBC's Blue Peter launched BAPS Charities' charity drive for the Blue Peter 'Shoebiz Appeal'. The appeal, in support of a worldwide UNICEF campaign, is aimed at helping needy children in Malawi orphaned through AIDS.

Mr. Akinwolere, the Nigerian-born TV presenter, was greeted by hundreds of children and volunteers eager to launch the drive. As BBC TV cameras watched on, a countdown and release of confetti marked the public inauguration of the charity campaign. Volunteers and their children contributed to the launch with a strong show of support. Much to Andy's delight, they brought onto the stage hundreds of pairs of shoes. BAPS Charities (UK) has set a target of collecting 5000 pairs of shoes for the appeal.

The 'Shoebiz Appeal' is being promoted by Blue Peter, a long-running, popular BBC children's television show. With more than 4,000 episodes since it first started in 1958, Blue Peter is still screened three times a week on BBC1, Britain's prime TV channel. The show also runs an annual charity appeal which involves young viewers collecting items that can be recycled or sold to raise money for a worthy cause. Over the years, the show has supported various international charities, including Oxfam and Childline. This year's campaign encourages children to collect shoes which will help raise funds for AIDS orphans in Malawi.

In his public address that evening, Andy spoke of the overwhelming experience of his meeting with BAPS volunteers and the warm welcome he had received from the children and parents. He offered his gratitude to BAPS Charities (UK) for its support of the 'Shoebiz Appeal' and shared his hopes for the future. "Together," he said, "we can make a difference to the lives of children orphaned by HIV and AIDS."

Clips of the launch were broadcast on Blue Peter (BBC1) on Tuesday, February 6, 2007.

 



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